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On one hand, we have PR agencies catered towards improving the ‘image’ or perception of corporate companies. We have professional image consultants who specifically help you project a professional image and exude confidence in business and social settings. What do we have for undergraduates or new graduates who will be transitioning from their comfortable, laid back student roles to the confident, hungry corporate roles? Gradkin! The personal branding platform exclusively catered exclusively for students.
You might have seen myriad evidences of employees being fired from their workplace for putting up drunk photos when they were supposed to be on MC. What Gradkin lets you do is to showcase your talents, while eliminating the incriminating photos on Facebook. Gradkin is a professional Branding and Networking platform for students and graduates to connect with employers. Creating a professional looking online brand is so important in today’s age as social media becomes more pervasive.
The Gradkin is currently running a contest to encourage students to cultivate a personal brand online and go in the draw to win an Apple iPod Touch. Details of the contest, here. The contest ends April 16th so do cultivate your personal brand online right away.
Editor’s Note: PayPal will be having their PayPal X Singapore Developer Open House on March 18th.
The PayPal X Singapore Developer Open House will be coming up in 2 days. As of now, there are already over 100 RSVPs for the event with more streaming in everyday. One of the highlights of the discussion will be on mobile apps monetization, a hot topic in today’s mobile world. Developers would be keen to know that PayPal has their own iPhone library that will easily allow any application to accept payments for physical items, without the need to collect financial information from the users or make them go through your website to complete the purchase. More details on PayPal’s iPhone library here.
Interestingly, it was just announced this morning how PayPal has upgraded their own iPhone app and partnered with Bump, the app that allows you to share contact information by simply bumping both phone devices together, to allow you to easily transfer money between 2 accounts. While this isn’t mobile payments per se, it is still an interesting look into how PayPal is significantly moving their services into mobile devices. To learn more about what PayPal has to offer developers, head down for the PayPal X Singapore Developer Open House happening this Thursday, March 18th.
Update – Brad Greenspan, ex CEO of MySpace, will be joining us as well.
Ladies and Gentlemen, e27 is hosting a exclusive meet-up session of Startup founders with James Hong, serial-investor and co-founder of one of the defining dating sites of this era – Hot or Not, which logs about 20 Million page views per day! Am sure none of us need any introduction to this site. Started by two young UC Berkley graduates, Hot or Not went ahead to sell for a rumored $20 million in 2008. Annual revenue was estimated at $5 million, with net profits of $2 million. He’s also an investor in Slide, Mochi Media, Raptr, Crunchyroll, BitTorrent, Frappr, OneSeason, and multiple other startups.
Meet the man behind this startup and get to hear his stories and insights. Also learn from his perspectives from being on both sides of the spectrum, as an entrepreneurs and as an investor.
Due to venue constraints and to ensure quality conversation, we are limiting the attendance to only 30 founders. If you are a startup founder and interested in attending this meetup, RSVP NOW!
Meetup Details
Date/Time : Thursday, March 11th 2010 / 6pm onwards
Venue: Garag3, NUS
RSVP : First 30 people to RSVP/comment on this post!
Looking forward to free flow of great conversations and loads of fun!
[Picture Courtesy: Wired]
Yahoo held their first ever Southeast Asia Open Hack Day in Jakarta in late November, much to the delight of developers around the region. Apart from the hacking sessions, the developers were introduced to new tools to build better apps and they got plugged into much larger community of developers. For most of the attendees there, it was their first time participating in such an event and many would love to be part of it again in future. Among the 350+ developers present, 4 of them were lucky enough to have been been flown from all over Southeast Asia (Vietnam, Malaysia, Philippines and Singapore) just to attend the event and hack with the rest of the developers. The video showcases these 4 developers, their experiences at the Hack Day and what they got out of it. It was a swell experience for them, and for me as well since I got the opportunity to be at the event and cover it. Enjoy the video and thanks Yahoo for a great Open Hack Day experience!
Great coverage of the event by Yahoo >> Link here
I just got word that Google will be holding their analytics master class on Tuesday, 9th March, at the Meritus Mandarin Orchard, Ballroom 1. Apparently, it’s a must-attend event if you run a web based business and you want to really understand how best to utilize your web analytics data. Sneha and I are definitely attending it and I feel that startups and online business owners out there should do too. They are featuring a range of speakers including the Product Manager for Google Analytics, Beth Liebert, who is flying down just for this.
Interested participants can sign up at the following sites:
Singapore
Date: Tuesday, 9th March 2010
Location: Meritus Mandarin Orchard, Ballroom 1
Details: https://sites.google.com/site/analyticsmasterclass/singapore
Kuala Lumpur:
Date: Thursday, 11th March 2010
Location: Hilton Hotel, Ballroom A, Kuala Lumpur
Details: https://sites.google.com/site/analyticsmasterclass/malaysia
More Details: http://cse-sea.blogspot.com/2010/02/google-analytics-master-class-is-back.html
From what I heard, last years class in Singapore (which was the first in Southeast Asia) was way oversubscribed, hence I think this year’s one will be too. So do sign up early!
The agenda for the Singapore event is attached below for easy reference. See ya there!
| 1:30 – 2:00pm | Arrival & Registration |
| 2:00 – 2:20pm | Keynote Address Beth Liebert, Product Manager, Google Analytics |
| 2:20 – 2:40pm | The Power of Segmentation Barbara Pezzi, Director Webmarketing & Ecommerce, Swissotel Learn how Swissotel leverages Google Analytics advanced segments to truly understand its visitors |
| 2:40 – 2:55pm | Google Analytics: Powerful. Flexible. Intelligent. Stephanie Hsu, Google Analytics Specialist, Google Google Analytics has come a long way in the last 12 months. Learn what new features now make Google Analytics a truly Powerful, Flexible, and Intelligent measurement tool. |
| 2:55 – 3:10pm | Taming the HiPPO Adrian Tan, Director, Online Marketing Services, clickTRUE Jeff Shi, Assistant Manager, Campaign Operations, clickTRUE clickTRUE share their secrets on overcoming the demands of the Highest Paid Person’s Opinion (HiPPO) to drive real value for business |
| 3:10 – 3:20pm | Shaping the Funnel Vinoaj Vijeyakumaar, Customer Solutions Engineer, Google Southeast Asia Learn how Amari Hotels used Google Analytics goal funnel reports to optimise their online sales flow to generate more reservations |
| 3:20 – 3:30pm | Optimising AdWords with Google Analytics Data Lianne Mateo, Google Analytics Specialist, Google Southeast Asia Iris Cheng, Google Analytics Specialist, Google Asia Pacific Find out how Google’s own Google Analytics Specialists optimise AdWords campaigns for increased returns on investment (ROI) |
| 3:30 – 3:40pm | Mobile Analytics for Plasa.com Justin Lee, PointStar PointStar share their experiences working with mobile analytics and insights for Plasa.com, Telkomsel Indonesia’s community portal |
| 3:40 – 3:55pm | Tea Break |
| 3:55 – 4:05pm | Optimising Raffles Hotels and Resorts Rajitha Dahanayake, CEO, eMarketingEye Find out how eMarketingEye have helped Raffles Hotel understand and optimise their AdWords traffic with the help of Google Analytics reports |
| 4:05 – 4:20pm | Better Landing Pages with Google Website Optimiser Jon Stona, Regional Product Marketing Manager, Google Asia Pacific Test different landing page designs with Google Website Optimiser and get more visitors converting on your site |
| 4:20 – 4:30pm | Price Testing with GWO – The Holy Grail of Marketing Rachit Dayal, CEO, Happy Marketer Happy Marketer share their experiences price testing for Genopal.com with Google Website Optimiser |
| 4:30 – 4:45pm | Boomz! Other Data Sources To Help Your Business Succeed Madona Michael, Account Strategist, Google Southeast Asia Learn how to augment your Google Analytics insights with Insights for Search, Google Ad Planner, and YouTube Insights |
| 4:45 – 4:55pm | Google Analytics Resources Dinesh Jain, Google Analytics Specialist, Google India Inspired to start making full use of Google Analytics? Learn more about the available educational resources |
| 4:55 – 5:05pm | 10 Things to do Today Vinoaj Vijeyakumaar, Customer Solutions Engineer, Google Southeast Asia Stephanie Hsu, Google Analytics Specialist, Google By now your mind is racing with the possibilities Google Analytics holds for your business. We’ve distilled everything down to 10 actionable items for when you leave our Master Class |
| 5:05 – 5:25pm | Panel Discussion and Q&A Panelists: Beth Liebert, Barbara Pezzi, and Hugh Gage (Web Analytics Wednesdays Singapore) |
| 5:25 – 6:30pm | Networking Session Hosted by Web Analytics Wednesdays Singapore |
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